Selfridges Superstore, Birmingham

Vibrant coloured walkways at Selfridges

The futuristic new Selfridges store in The Bullring, Birmingham, was designed with wonderful sweeping walkways and balconies in a vibrant blue colour. This was achieved by formulating a bespoke HATCRETE Colour Hardener matched to a specific British Standard colour.

Slip resistance was essential and a lightly textured roller finish was decided upon. HATCRETE Cureseal, a colour matched liquid curing membrane, was applied to seal and limit efflorescence in the slab.

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